SJM Holdings Limited Announces First Half 2010 Results

Profit increases 364%; Adjusted EBITDA increases 141%
Leads Macau market with 31.8% share of revenue

(Hong Kong, 30 August 2010) – SJM Holdings Limited (the"Company") is pleased to announce the unaudited consolidated interim results of the Company and its subsidiaries (the"Group") for the six months ended 30 June 2010.

FINANCIAL HIGHLIGHTS

OPERATING HIGHLIGHTS

• In addition to the increases in gaming revenue, Adjusted EBITDA and profit attributable to owners of the Company of 79.3%, 141.3% and 363.6%, respectively, from the year-earlier period, the Group's Adjusted EBITDA Margin (Hong Kong GAAP basis) improved to 8.4% from 6.2%, reflecting greater efficiency of the Group's operations.
• The Group's VIP gaming revenue grew by 111.4% in the first half of 2010, compared with the year-earlier period, exceeding the market growth during this period of 84.6%.
• The Group's mass market table gaming revenue grew by 39.6% in the first half of 2010, compared with the year-earlier period, exceeding the market growth during this period of 36.1%.
• Restructuring of third party-promoted casino service agreements is materially completed, resulting in a contribution of HK4 million in Adjusted EBITDA and HK6 million in attributable profit from that business segment.
• Sociedade de Jogos de Macau, S.A. ("SJM") continued to lead in market share of the Macau casino gaming market, with 41.2% of mass market table gaming revenue and 29.8% of VIP gaming revenue, and increased its overall market share to 31.8% from 29.6% in the year-earlier period.
• The Group maintained a strong financial position with cash, bank balances and pledged bank deposits of HK.7 billion as at 30 June 2010.
  Compared with the second half of 2009, profit attributable to owners of the Company increased by 175.4% to HK,567 million from HK9 million.
• The Group continued to obtain strong performance from its flagship Casino Grand Lisboa, which increased revenue, Adjusted EBITDA and attributable profit by 68.1%, 56.0% and 73.5%, respectively, as compared to the year-earlier period.
• Hotel Grand Lisboa achieved average occupancy of 72.8% and average daily room rate of HK,933, increases of 26.9% and 1.1% from the year-earlier period.

Dr. Ambrose So, Chief Executive Officer of SJM Holdings Limited, said, "Our strong balance sheet provides a solid platform for the Group to pursue its strategy of growing our mass market and VIP businesses. In addition to our flagship casinos Grand Lisboa and Lisboa, the restructured third party-promoted casinos are contributing nicely to the revenue and earnings of the Group and our newest casino Oceanus is ramping up to meet our expectations. We expect that the year 2010 will be a rewarding one for the Group."

Further information on SJM Holdings Limited including the Group's unaudited consolidated interim financial statements for the six months ended 30 June 2010 can be found on www.sjmholdings.com.